THE PORCH
RETAIL DESIGN PARTNER (STORE + FIXTURE) BRAND EXPERIENCE
WAYFAIR’S FIRST EVER FOOD OFFERING COMES TO LIFE AT THE PORCH.
The Wayfair store concept is layered with engaging experiences - the Dream Center mattress shop, multiple Design Studios and a fully functional shower wall to name a few - and adding a food and beverage offering was a critical part of the overall customer experience. The Porch is a meant to be a casual and friendly experience - imagine a neighbor stopping by for an iced tea or sandwich on a nice summer day - that not only serves delicious, family oriented food but also functions as a store and community hub.













